BEAUTY OF JOSEON draws inspiration from the meticulous skincare rituals of Joseon Dynasty women, renowned for their flawless complexions. The brand reinterprets traditional Korean herbal medicine and fermentation science for modern skincare needs. Focusing on gentle yet effective formulas, BEAUTY OF JOSEON offers a range of facial skincare products, including cleansers, toners, serums, moisturizers, and masks. They prioritize healthy, radiant skin by harnessing the power of natural ingredients like ginseng, rice water, and hanbang (traditional Korean herbal medicine) extracts. Discover the timeless beauty secrets of Korea with BEAUTY OF JOSEON.
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Description
BEAUTY OF JOSEON
REVIEWS
How to use
Ingredients
In response to this, we aimed to create a product offering both effective sun protection and skincare benefits without the typical sunscreen drawbacks. We chose ginseng, a key ingredient in BOJ and Hanbang formulations, backed by countless studies highlighting its effectiveness. Ginseng extract, rich in saponin, provides anti-aging effects, helps improve wrinkles, and nourishes the skin.
Our unique, surfactant-free capsule serum formula absorbs seamlessly into the skin, offering a refreshing feel and total protection from UV rays.
Moist and light daily sun care
The moisturizing serum formula provides a moist and fresh finish. It also does not cause makeup smudging, as there is no white cast or stickiness. The texture lightly absorbs into the skin and provides gentle UV protection effect without stressing the skin.
CLEAR-FENCE capsule formula
The UV-blocking filter and capsulated active ingredients are naturally blended with the surfactant-free serum and absorbed into the skin evenly. It does not only blocks UV rays but also provides moisture and nourishment to help create healthier skin.
Key ingredients
Ginseng extract 30%
According to Donguibogam, a Korean herbal medicine book, ginseng was used as an important oriental medicine and recorded as 'Shincho,' meaning herb from the gods. Hwang Jini, known as the most beautiful woman in the Joseon Dynasty, used a ginseng decoction as bath water.
The rich saponin in ginseng helps quickly supply moisture to the skin and maintains it deep inside the skin for a long time to help create healthy skin.
In particular, ginseng berries and red ginseng extracts mixed with ginseng extract have higher saponin content than general ginseng root, making them more effective for anti-aging and wrinkle improvement.
Niacinamide 2%
Niacinamide is a water-soluble vitamin B-complex group that is effective in improving pigmentation. It helps maintain skin oil-moisture balance to improve skin texture and brighten the complexion.
SPF & PA Protection
SPF and PA tests were completed in labs in both Korea and Spain, and the results are as follows.
[SPF]
Korean Lab : 57.6±3.9
Spain Lab : 60.3±10.5
[PA]
Korean Lab : UVA PF 18.0±2.1 P++++
Spain Lab : UVA PF 26.4±4.2 P++++
How to Use
Pump a generous amount and apply to areas of exposed skin.
Reapply every 2-3 hours.
*Due to the nature of the formula, makeup may be removed if reapplying an excessive amount over makeup.
Shop Online Beauty Of Joseon Ginseng Moist Sun Serum (SPF 50+ PA++++) 50ml at best price.
Product features:
- By Need: Anti-wrinkle and Anti-aging, Hydration with Sun Protecion
- SKIN TYPES: All Skin Types
- Product Type: Day Cream
Product Reference: #367917
Directions: 1. Dispense a generous amount of the Beauty Of Joseon Ginseng Moist Sun Serum onto your fingertips. 2. Apply evenly to all areas of skin exposed to the sun, including face, neck, and ears. 3. Gently massage the serum into the skin until fully absorbed.
Recommended Frequency: Apply liberally 15 minutes before sun exposure. Reapply at least every 2-3 hours, especially after swimming, sweating, or towel drying.
Additional Tips: 1. Use as the last step in your skincare routine before makeup application. 2. For reapplication over makeup, use a gentle patting motion to avoid disturbing your makeup. 3. Avoid applying excessive amounts over makeup, as this may cause it to smudge. 4. Daily use is recommended for optimal sun protection and skincare benefits.
5. If irritation occurs, discontinue use and consult a dermatologist. 6. Store in a cool, dry place away from direct sunlight.
Water, Dibutyl Adipate, Propanediol, Ethylhexyl Triazone, Polyglyceryl-3 Distearate, Diethylamino Hydroxybenzoyl Hexyl Benzoate, Bis-Ethylhexyloxyphenol Methoxyphenyl Triazine, Niacinamide, Glycerin, Potassium Cetyl Phosphate, Cetearyl Alcohol, 1,2-Hexanediol, Panax Ginseng Root Extract, Centella Asiatica Extract, Glycyrrhiza Glabra (Licorice) Root Extract, Paeonia Suffruticosa Root Extract, Angelica Gigas Root Extract, Cnidium Officinale Root Extract, Camellia Sinensis Leaf Extract, Polygonum Multiflorum Root Extract, Scutellaria Baicalensis Root Extract, Chamomilla Recutita (Matricaria) Flower Extract, Rosmarinus Officinalis (Rosemary) Leaf Extract, Sodium Hyaluronate, Hyaluronic Acid, Hydrolyzed Hyaluronic Acid, Sodium Acetylated Hyaluronate, Hydrolyzed Sodium Hyaluronate, Carbomer, Tromethamine, Acrylates/C10-30 Alkyl Acrylate Crosspolymer, Polyacrylate Crosspolymer-6, Ethylhexylglycerin, Adenosine, Disodium EDTA, Fragrance Warnings: For external use only. Avoid contact with eyes. If contact occurs, rinse thoroughly with water. Discontinue use and consult a dermatologist if irritation develops or increases. Keep out of reach of children. Sun Protection Factor (SPF) values may vary depending on individual application. Apply liberally 15 minutes before sun exposure and reapply at least every two hours, or immediately after swimming, towel drying, or excessive perspiration. Seek the shade, especially during midday hours. Wear protective clothing, hats, and eyewear to further reduce sun exposure.