We believe in skin that looks like skin—and radiance that comes naturally. With transparency as our guide and color as our vehicle, we challenge the conventions of clean beauty to create something radically new, through safe, potent formulas that protect and revive your skin.
We see skincare and makeup as one, and early on realized botanicals were not enough. Our potent formulas are designed with active levels of skincare ingredients that shield skin from environmental stressors. We strongly believe in SPF, as it is what protects and powers these actives, making them up to 200% more effective. Without it, those skin-saving ingredients deteriorate quickly when exposed to light.
Our daily essentials are designed to instantly revive your look. It all comes back to vibrancy, vivid washes of color, and a fuss-free philosophy with a focus on making your skin look and feel alive. With many of our products multi-use, for easy application on-the-go, you can make it up or make it down—we’ll always make it simple.
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How it works: A powerful blend of botanical actives nourishes skin for a flawless complexion that looks as good as it feels. Aloe Leaf, Rosehip, Jojoba and Marula Oils soothe irritations and tame redness, plump fine lines, and ensure the formula effortlessly melts into skin for a more even, luminous appearance. Blurs imperfections and minimizes pores for a complexion that looks refined and refreshed—and leaves your skin looking like skin.
Awards:
- Best Natural Foundation, InStyle Magazine (2019)
- Best Natural Anti-Aging Foundation, Business Insider (2019)
How to Use
For a seamless application, prep your skin with 3-4 drops of True Skin Radiant Priming Serum. Let it dry down to a soft-to-the-touch finish.
Shake well and dispense 1-2 pumps of ILIA's True Skin Serum Foundation into your hand. Apply with your fingers or your favorite complexion brush in a buffing motion, starting at the center of the face and working your way outwards.
Press the palms of your hands against your face to help smooth and melt product further into the skin.
For a flawless finish, apply True Skin Serum Concealer and your favorite creamy complexion products as needed, then set with Soft Focus Finish Powder.
Shop Online Ilia True Skin Serum Foundation Bedarra SF8.5 30ml at best price.
Product features:
- Face: Makeup Base
- Bases: Medium
- FORMAT: Dosifier
Product Reference: #0818107023170